Process for Creating Unique Business Websites with WordPress

Process for Creating Unique Business Websites with WordPress
Process for creating unique business WordPress websites

Do you want to attract more customers? My WordPress website design services for business can help.

As a freelance web designer, I understand that there is more to design than code, wire-frames, and back-end development. You need a site that really stands out.

With a high-quality website, you provide potential customers with an online destination that truly represents your business.

My process for creating affordable small business websites includes the following steps:

  • Research
  • Design
  • Development
  • Testing
  • Delivery

I will give you a site that offers more than just a place to display your products and services. I design sites that help you remain competitive in an increasingly crowded landscape.

During the research and design phases, I focus on crafting a site that meets the needs of your clients and reflects the essence of your brand. Here is a closer look at this process.

Understanding Your Business Goals

One of the first steps in the design process is setting goals. I want to know what you hope to achieve with your site.

Your goals provide direction for the design of your website. They give me a path for determining what features to include that best suit your specific needs.

Matching the Site to Brand Identity

A quality website should help promote stronger brand awareness. I will work with you to get a better understanding of your business.

I also complete market research to learn more about your industry. Before designing the site, I look at the competition and the latest trends in your market.

Using your input, coupled with my research, I ensure that the design of your site matches the personality and style of your brand. By promoting your brand image, you make a stronger connection with website visitors and increase conversion rates.

Website Management for Small Business
Website Management for Small Business

Appealing to Your Target Audience

Whether you want to reach global markets or a local market, I will use design elements that appeal to your target audience. Your site should reflect the style that your customers expect.

For example, a law firm may not want a flashy site with bold colours and graphics. However, a bold design may work for a party store.

Understanding the interests of your target customers allows me to create a more effective design.

Developing Responsive Websites

Using the details that you provide; I will begin developing a stunning website that provides a superior user experience for your visitors.

The aesthetics of a site are important. It gives customers a sense of the value of your products or services. Without a good design, visitors are less likely to consider making a purchase.

I will take the time to build a visually seductive design that entices visitors to follow your call to action. This includes the use of a responsive design that works on any size screen.

Besides adapting the layout to match the screen size, the quality design keeps visitors interested. Great care goes into every detail to help reinforce your brand image and appeal to the interests of your target audience.

Testing for Quality and Compatibility

With responsive web design, your site should look great on any device. However, some browsers may display elements differently.

Compatibility issues may keep visitors from navigating the site or accessing certain features. When sites fail to load correctly, visitors are likely to leave.

To ensure that your website works properly on any smartphone, tablet, or computer, I complete thorough compatibility testing. I will test the design and layout on the most used browsers and devices.

The result is a streamlined site that works perfectly, no matter the device.

Offering Complete Satisfaction

I am not trying to build a site that reflects my own preferences. Your site should match your needs.

Your satisfaction is my primary concern. Before your site goes live, I want to ensure that you are completely satisfied with the design.

I will deliver your site on time and allow you to review every detail. If you are not completely satisfied, I will make any necessary changes.

Website Management for Small Business

Besides providing affordable small business websites, I offer ongoing WordPress support and maintenance.

At RenComp, I will continue to manage your site to keep it running 24 hours a day, seven days a week, 365 days a year. You get peace of mind knowing that your site is always available for your existing or potential customers.

If you want to remain competitive, it helps to have an effective website. Why not contact me to inquire about my quality freelance web design services.

For more information on my small business website packages please follow this link: Small Business Web Design

RenComp Web Design

Kevin Gilmour is a freelance website designer and the business owner of RenComp Web Design. He has been creating, designing and providing support for WordPress based websites since 2011. He recently decided to turn that accumulation of knowledge into a web design business based in his home town of Johnstone in Scotland.

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